Online-Kampagne Positionierung Deutschland als Reiseziel China OTC-Plattform Kulturangebot Steigerung Bekanntheit

OTC Campaign-Your Next Stop: Travel Destination Germany. The German National Tourist Office Beijing is looking for an online campaign proposal to posi tion it’s theme “Your Next Stop: Travel Destination Germany” on an online travel company (OTC) platform in China. Focus should be positioning of Germany as a destination with credible and diverse cultural offerings and increasing awareness to inspire the potential clients to Ger many. Please see detailed description in the Bid Form.